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Electric cars still a long way away: Ford CEO

The Canadian Press -- TORONTO - Only a paltry one or two per cent of drivers will make the switch to pure battery-powered vehicles by the end of the next decade, says Ford Canada's chief executive, who predicts the vast majority of drivers will continue to opt for gas-powered cars and trucks along with hybrids.

"For battery-electric vehicle customers, there has to be a behaviour change," David Mondragon told a business luncheon Thursday at a downtown Toronto hotel.

"You have to charge every day and you have to think about how far you're going on each trip."

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Submitted Sep 10, 2010 By: BMW2014

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Sneakers55 Champion Author Houston Posts:43,428 Points:1,716,005 Joined:Nov 2005	Message Posted: Sep 13, 2010 6:15:30 PM Ignore Sneakers55 Report Abuse DrCashFlow wrote: >it is all about the cost of the batteries, and they must >come down meaningfully. They make batteries in large enough quantity that it is already mass production.
Sneakers55 Champion Author Houston Posts:43,428 Points:1,716,005 Joined:Nov 2005	Message Posted: Sep 13, 2010 6:10:28 PM Ignore Sneakers55 Report Abuse SVmike wrote: >Yeah. There should be a law against pricing products based on what >they cost to make. General Motors got into their current state by pricing products less than what they cost to make.
DrCashFlow Champion Author Massachusetts Posts:4,790 Points:1,172,455 Joined:Jun 2008	Message Posted: Sep 13, 2010 12:33:14 AM Ignore DrCashFlow Report Abuse it is all about the cost of the batteries, and they must come down meaningfully.
AnnElk Sophomore Author Montreal Posts:233 Points:454,540 Joined:May 2010	Message Posted: Sep 11, 2010 11:32:45 AM Ignore AnnElk Report Abuse alterman156: You could also say, Electric cars have a long way to go but they are getting better.
alterman156 Champion Author New York Posts:5,105 Points:1,094,000 Joined:Dec 2008	Message Posted: Sep 10, 2010 8:05:23 PM Ignore alterman156 Report Abuse Electric cars have become better but they have a way to go.
Nicoalbum Champion Author Ottawa Posts:3,596 Points:726,260 Joined:Jan 2010	Message Posted: Sep 10, 2010 6:21:53 PM Ignore Nicoalbum Report Abuse Ford CEO is right.
remay Champion Author Houston Posts:4,721 Points:1,659,695 Joined:May 2006	Message Posted: Sep 10, 2010 5:32:31 PM Ignore remay Report Abuse "...there has to be a behaviour change..." How about maybe an ATTITUDE change for car makers? I think we are BEYOND trying to sloooowwww down (maybe that is reading between the lines, charging every day or thinking about how far you can go).
SVmike Champion Author California Posts:1,426 Points:307,850 Joined:Dec 2009	Message Posted: Sep 10, 2010 2:34:34 PM Ignore SVmike Report Abuse ggt49: "More than one or two percent would buy if they were not so costly. The manufactures are driving people away because of the high costs! " Yeah. There should be a law against pricing products based on what they cost to make.
coughlin Champion Author San Jose Posts:3,346 Points:757,850 Joined:Sep 2009	Message Posted: Sep 10, 2010 11:51:03 AM Ignore coughlin Report Abuse There is a good article on this topic, posted after this, in the Detroit News.
ScottTee Champion Author Detroit Posts:2,103 Points:605,200 Joined:Mar 2010	Message Posted: Sep 10, 2010 11:20:14 AM Ignore ScottTee Report Abuse most of these comments are just common sense
mynt Champion Author Ottawa Posts:2,960 Points:610,205 Joined:May 2010	Message Posted: Sep 10, 2010 11:11:07 AM Ignore mynt Report Abuse Some realistic opinions for a change...
ramammoth Champion Author Modesto Posts:1,389 Points:278,565 Joined:Mar 2007	Message Posted: Sep 10, 2010 10:40:17 AM Ignore ramammoth Report Abuse Just goes to show how all this is a marketing charade. After the economic collapse, carmakers had to say they were going to make "greener" cars. What do you get? A prototype that they hope only a select and famous few will actually buy.
TripleHs Champion Author Austin Posts:1,320 Points:496,480 Joined:Oct 2009	Message Posted: Sep 10, 2010 10:35:27 AM Ignore TripleHs Report Abuse always more hype than reality ... it takes a long time, if ever, to get there
Bussman Champion Author Dallas Posts:3,876 Points:994,565 Joined:Nov 2008	Message Posted: Sep 10, 2010 9:25:35 AM Ignore Bussman Report Abuse I agree wih torn8owx.
JimTee Champion Author Tampa Posts:2,322 Points:1,192,575 Joined:Apr 2006	Message Posted: Sep 10, 2010 9:21:06 AM Ignore JimTee Report Abuse Only a good solution for a small portion of the population.
ggt49 All-Star Author Grand Rapids Posts:604 Points:384,695 Joined:Apr 2010	Message Posted: Sep 10, 2010 7:38:04 AM Ignore ggt49 Report Abuse More than one or two percent would buy if they were not so costly. The manufactures are driving people away because of the high costs!
ncomet1 Champion Author Michigan Posts:1,289 Points:408,780 Joined:Nov 2009	Message Posted: Sep 10, 2010 7:33:50 AM Ignore ncomet1 Report Abuse They need to manufacture EV's at a lower cost and get more range out of them. People need to change their mindset about EV's.
VLegardeu Champion Author Montreal Posts:2,534 Points:571,625 Joined:Apr 2010	Message Posted: Sep 10, 2010 7:32:07 AM Ignore VLegardeu Report Abuse We are still at the beginning of the new time for EV. Glad to see more and more challengers join into this competition. Maybe one day we're gonna see car with wings.
salgood Champion Author Twin Cities Posts:2,159 Points:567,330 Joined:Jun 2008	Message Posted: Sep 10, 2010 7:18:15 AM Ignore salgood Report Abuse Keep working on efficiency and cost, we'll probably need EV's at some point way, way down the road.
torn8owx Champion Author Philadelphia Posts:2,313 Points:577,515 Joined:Feb 2010	Message Posted: Sep 10, 2010 6:40:32 AM Ignore torn8owx Report Abuse Realistic about how the market is most likely to evolve. Electric only is going to be a phenomena of the major urban corridors where driving distance is not as significant as in rural areas